Discovery & Architecture
I evaluate your existing materials (sitemaps, copy, imagery, brand guidelines) and identify if you require custom graphics or AI-generated high-fidelity assets. All files are organized cleanly in a shared Google Drive.
Content
I finalize the narrative flow and section structures directly within our shared document. This guarantees the final layout is tailor-made to fit your actual message.
Prototyping & Live Testing
I move immediately into Webflow. Using the FLO framework, I build a structural, black-and-white prototype utilizing your actual, finalized copy and dynamic CMS data.
High-Fidelity Visual Design
I apply the aesthetic layer — styling typography, color palettes, UI elements, layouts, and creating custom JavaScript modules. Since the foundation is already in place, design changes can be applied globally in minutes.
Animation, Polish & Launch
I integrate scroll animations and micro-interactions to bring the static design to life. Finally, this is followed by quality assurance, SEO checks, and deployment to your own domain.
